Wake Up, Washtenaw!: Some Perspective on Transportation Costs: "Of course, that's only half the "reality check". The other half is what - if anything - most people would actually save. Most people won't be able to reduce their car use much, but suppose they're able to let a kid ride the bus to a practice, and possibly take the bus to work once a week. Even saving one gallon a week, at $3.799 (assuming the price doesn't go up - ha!) would amount to $50 in just over three months.
As a business decision, that would make a lot of sense, because a three-month payback period is really good, and the investment ($50) is pretty darn small."
'via Blog this'
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